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HubSpot Academy Inbound Sales Certification Course

Video Introducing this tutorial

Introduction to Inbound Sales :
What is inbound sales?
How do you start doing inbound sales at your company?
Example Company #1
Example Company #2


Identify: Prioritizing Active Buyers over Passive Buyers :
What is the Identify stage and why is it important?
How do inbound salespeople identify leads?
Example Company #1
Example Company #2


Connect: Earning the Attention of Today’s Empowered Buyer :
What is the connect stage and why is it important?
How do inbound salespeople execute the connect stage? Part 1
How do inbound salespeople execute the connect stage? Part 2
Connect examples 1
Connect examples 2


Explore: Understanding Buyer Context :
What is the exploratory phase?
How do inbound salespeople explore opportunities? Part 1
How do inbound salespeople explore opportunities? Part 2
Explore examples 1
Explore examples 2


Advise: Delivering Personalized Presentations :
What is the Advise stage and why is it important?
How do inbound salespeople advise opportunities into customers?
Example Company #1
Example Company #2


Conclusion :
Conclusion