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Your Product or Service Strategy Explained


Introduction
Product strategy overview

1. Product Strategy, Definition, and Vision Explained
VOSS Water case study
Product strategy building blocks
What investors are looking for
Keys to success

2. Define the What, Where, When, and How of Your Product
Building a compelling product strategy
Product vision vs. company vision
Questions to ask of your company vision

3. Define Your Product or Service
Define your product or service

4. Define Your Product MVP
Minimum viable product explained
Sample MVPs
Entrepreneurial personality types
MVP guidelines
How to evaluate your MVP

5. Define Your Product Roadmap
Your product roadmap
Product roadmap formats

6. Defend Your Product Strategy
Bulletproofing your product or service strategy
Common mistakes
Best practices

7. Putting Your Product or Service Strategy into Action
Putting your product or service strategy in action